/ ZUMO SEO Blog

SEO & GEO: Tips, Tricks, and Insights for Better Visibility

Welcome to our blog page. Here we share our experiences, tips, and tricks so we can help you improve your online presence and drive more traffic to your website. We're delighted to have you on our site and hope and look forward to hearing from you.

28.08.2026
|
Ivan Putincanin
|
12 min

ChatGPT Ads in Switzerland: Ad space available, ad account not yet ready

To the article
09.08.2026
|
Dimitrij Tonet
|
9 min

Google Search Agents: How permanent AI agents are transforming search and what this means for SEO and GEO

To the article
20.05.2026
|
Ivan Putincanin
|
5 min

Google has released its first official guide to AI visibility in Search, categorizing GEO and AEO as integral parts of SEO

To the article
28.02.2026
|
Yuri Makarenko
|
7 min

ACP & UCP: The new protocols that will change online retail forever

To the article
20.01.2026
|
Dimitrij Tonet
|
11 min

SEO Trends 2026: GEO, LLMO, AEO & Co. – What these new terms mean for your visibility

To the article
06.12.2025
|
Chris Müller
|
10 min

MCP – Model Context Protocol: The new interface between AI and enterprise data

To the article
13.11.2025
|
Dimitrij Tonet
|
12 min

Get visible faster with our API: Efficiently deliver content for Google and AI search engines

To the article
08.10.2025
|
Ivan Putincanin
|
7 min

The Agentic Commerce Protocol: AI as the new sales interface on ChatGPT

To the article
29.09.2025
|
Ivan Putincanin
|
5 min

Google is removing the num=100 parameter (2025) – Impact on ranking tools, data, and SEO / GEO

To the article
18.08.2025
|
Ivan Putincanin
|
8 min

GEO as a complement to SEO to remain visible in the age of AI

To the article
24.07.2025
|
Yuri Makarenko
|
8 min

llms.txt – What is it and why does it matter?

To the article
16.07.2025
|
Dimitrij Tonet
|
7 min

A new era for social SEO: Why your Instagram posts are now Google's next big thing

To the article
01.03.2025
|
Chris Müller
|
5 min

Omnichannel Marketing and SEO: A Harmonious Synergy for a Seamless Customer Experience

To the article
19.08.2024
|
Dimitrij Tonet
|
2 min

New Google Core Update

To the article
21.02.2024
|
Ivan Putincanin
|
4 min

SEO in the Age of AI: How to Stay Visible Tomorrow

To the article
17.10.2023
|
Chris Müller
|
5 min

Semantic SEO - Content with Potential

To the article
23.05.2023
|
Yuri Makarenko
|
4 min

Why our SEO agency is increasingly focusing on high-quality content

To the article
26.01.2023
|
Dimitrij Tonet
|
3 min

SEO Trends 2023

To the article
16.10.2021
|
Ivan Putincanin
|
11 min

How much you should spend on SEO: Budget strategies that fit your business

To the article
10.08.2021
|
Dimitrij Tonet
|
6 min

Google Page Experience Update

To the article
15.06.2021
|
Chris Müller
|
6 min

How do I create SEO-optimized content?

To the article
09.02.2021
|
Chris Müller
|
2 min

Clutch Recognizes ZUMO SEO as Leading IT Company in Switzerland

To the article
03.02.2021
|
Yuri Makarenko
|
5 min

SEO Trends 2021

To the article
02.01.2021
|
Dimitrij Tonet
|
12 min

Why SEO is the most effective form of marketing

To the article

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